The luxury of simplicity.
Kos is a Norwegian word that embodies a variety of positive experiences, imagery, and emotions. It’s the instant sensation of coziness, happiness, and warmth. Some describe it as the “the feel good moment” when the small joys in life make you happy. A day spent with friends, a night in front of the fireplace, buying new shoes... Kos is a moment when you feel true, full contentment.
Kos' brand identity had to embody the word's foundation of simplicity, but I also wanted to pay homage to Norway's wintery splendor and cultural connectivity. As a contemporary clothing brand using organic and locally sourced merino wool, Kos celebrates the fuzzy feelings - inside and out.
A new approach to wool fashion, Kos aims to make intangible experiences tangible.
Brand Elements Created: